I’ve been wearing this UK brand for the last 20 years! It’s always been my go-to for dresses and tops. I absolutely looooove their classic, unique style especially their smart use of bright colors and vibrant prints. The quality is usually top-notch, fabrics are soft and long-lasting and the fit is just right. I can’t help but smiling at the thoughtful touches added to their designs – fun buttons, colorful linings, etc.
Their style and vision have stayed consistent over the years, I’m relieved they didn’t jump on the fast fashion bandwagon. If I could only shop at one store, it’d be Boden for sure!
Oh and P.S. you can now order (and easily return) at Nordstrom.com – woo hoo!
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More info: Founded in 1991 in West London, Boden creates clothes that bring colour to your wardrobe and fun to your life. From prints that help you stand out but don’t sacrifice on comfort to outfits ready and waiting for cocktails, our designs produce surprise, delight and plenty of compliments wherever they go. We aren’t po-faced fashionistas but we’re serious about great style. It’s a very simple formula at Boden: we’ll sort the clothes, you bring the smile.
Find it here: Boden